ENGLISH VERSION
In partnership with Cluster Montagne, FFC and Les Saisies resort.
Program :
8am : PART I : Mountain bike destination economic models: In cities, in countryside, in mountains : Examples of successful models around the world, with key success factors analyse.
Speakers :
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- M. Olivier REYDELLET, manager of SAEM Les Saisies. Les Saisies bike park is one of the most famous in the french Alps. Presentation, economic model et impacts.
- M. Frédéric ASSELIN, Manager of Coopérative de la Vallée Bras du Nord – Québec, CANADA. Vallée Bras du Nord is the MTB destination N°1 in East Canada. Genesis, economic model of the coop, interactions with the others outdoor activities.
- M. Rowan SORREL, Co-founder of Bike Park Wales, Wales, UK. Bike Park Wales is the MTB destination N°1 in UK. Genesis, development, model and economic impact. Presentation in english.
- M. Guillaume GUERARD, Manager of the Lille Bike School. This school is one of the biggest in France, on the B’Twin village site of DECATHLON. How a good service quality bring value to a entire destination?
- M. Olve NORDERHAUG, project manager Trysil Bike Arena, Trysil – Norway. In 6 years, Trysil has become the mountain bike destination N°1 in Scandinavia. Genesis, development, model and economic impact. Presentation in english.
- M. Pontus ÅKESSON, Manager of Fageråsen Fritid (real-estate related company) and former manager of Radisson Blu Hotel – Trysil, Norway. Pontus will analyse how the growth of a mountain bike destination has an influence on commercial and non-commercial beds. Presentation in english
40 min discussion between speakers and experts : How can those different models benefit from each other?
Questions and interaction with the public : 10min after each speaker + 20min after the discussion.
****** On-site lunch – 1h ******
14h30 : PART II : Digitalisation et virtualisation of mountain biking : trends and challenges
Speakers :
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- Mrs Alison LACROIX – ROSSIGNOL group : Guiding apps, and relationships with the destinations
- M. Philippe MOITY – KINOMAP : Biking in your living room is that part of the future of mountain biking?
- Joaquim LOMBARD – Fédération Française de Cyclisme : E-sport development and mountain bike.
- Christophe MARTINEZ – Pôle Ressources National des Sports de Nature : Outdoorvision reveals how mountain bikers use the land they ride on : where they go, what they do : a new service for the destinations.
40 min discussion between speakers and experts : Will on-site signage be obsolete soon? Will mountain biking in a simulator be better than riding outdoor? Will there be a competition between simulators and real outdoor tracks? Or can it be a cooperation? We won’t bring answer, but we will start the discussion!
Questions and interaction with the public : 10min after each speaker + 20min after the discussion.
****** 18h End ******
Option: Educ Tour from Saturday 11/09 to Monday 13/09 organised by Cluster Montagne. More informations here
One guarantee : during this day you will learn something !
PRACTICAL INFORMATIONS:
- Registration through the form further up in this page. Registration includes entry, mini breakfast, lunch, coffee, live translation french=>english.
- Cost: 150€ TTC. -20% discount for registration before August 15, with promocode EARLYBIRDMTBLAB
- Place : Le Signal – Les Saisies
- Schedule : 8h00 : Welcome, registration ,coffee.. 8h30 : First speaker starts his presentation. End of the day around 18h00.
- Accomodation : By yourself, but a good plan here at Hôtel le Véry : -10% using the code MOUNTAINBIKELAB on this page
- Health Pass required